John and Manomit will talk about what the future looks like for G. Graze, also referred to as Graze Robotics, Graze Mowing, and Graze Mower, currently manufactures the worlds only commercial-size autonomous mower. Luke Lango is a Markets Analyst for InvestorPlace. Most importantly, do not invest money you cannot afford to lose. Investors are cautioned not to place undue reliance on these forward-looking statements as they are meant for illustrative purposes and they do not represent guarantees of future results, levels of activity, performance, or achievements, all of which cannot be made. Graze is a startup on Startengine.com that makes fully autonomous electric mowers. Be a tax right off right using solar energy. Lack of professional guidance. Learn more. Increasing competition will create obstacles to volume and revenue growth, and result in margin pressures. Lawn mowing is a core component of almost all commercial landscaping businesses. Rivian shares are down 82.9% in 2022 through Dec. 27. 4) Economic downturns A solid cash flow revenue stream makes it more likely that a company can thrive during a recession. Mystic Holding Inc. (OTCQX: MSTH) Cannabis/Cultivation, Production, Retail. Currently there is no market or liquidity for these securities. Prior to Miso, Rob worked at Microsoft and SpaceX. View information on the latest IPO's, expected IPO's, recent filings and IPO performance. The companies displayed are (or were) private companies that we believe may be relevant to individuals interested in the pre-IPO market. Some potential benefits of mowing include: weed management, enhancing forage quality and reducing grazing patterns. Accordingly, any potential investor who anticipates the need for current dividends or income from an investment should not purchase any of the securities offered on the Site. Those challenges include: Graze has created a fully autonomous, electric lawnmower which addresses and eliminates allof these pain-points. According to data from market research firm,Stratistics Market Research Consulting,the global landscaping and gardening market is poised to grow at a CAGR of 7% through at least 2024, indicating the industry could grow to $140 billion domestically at that time. An IPO is an initial public offering. But the best view of the sky will be out in the fairway, where the players are hitting their balls. But, the company has signed and executed three Letters of Intent (LOIs) which help mitigate this pre-revenue risk. Receive weekly tips to nourish your abundance mindset. Traditional commercial mowers, on the other hand, can cost up to $15,000 . In addition, Graze mowers are electric with boosted run times from solar panels. Check your inbox for a special message from me. While the company must disclose certain information, since the company is at an early-stage they may only be able to provide limited information about its business plan and operations because it does not have fully developed operations or a long history. Still, at this stage, estimates along these lines seem aggressive. The founder of Money & Mimosas. To date, Graze has raised over $14.7 million from more than 9,300 investors. The SEC Has Qualified That Offering Statement, Which Only Means That The Company May Make Sales Of The Securities Described By The Offering Statement. CEO John Vlay is an industry insider with 35 years of experience and an exit under his belt. Frankly I'm surprised automatic mowers aren't more popular. Our 3 Top Picks. Graze believes the introduction of an electric, self-driving mower to the market will be highly disruptive. In fact, VCs have poured $55B into agtech. Many hardware and equipment manufacturers suffer from one and done customer purchasing. To learn more about startup investment types check out How to Choose a Startup Investment in our academy. Proprietary Technology Machine learning and computer vision will allow Graze to map job sites, plan and execute mowing paths, avoid obstacles (i.e. Additionally, Grazes equipment is whisper quiet which means commercial lawncare companies can run them at night. Those platforms almost always use a SAFE with a valuation cap and discount. Solar and batteries are expensive. These connections helped Graze to secure $36 million in preorders from landscapers and country clubs. As a member of Vistage, a CEO advisory group, John has gained insights into many varied businesses and is currently involved with two other landscape related companies with unique patented products. Not golf courses. Companies seeking startup investments through equity crowdfunding tend to be in earlier stages of development and their business model, products and services may not yet be fully developed, operational or tested in the public marketplace. LOI executed by Mainscape for 200 mowers (#14 US commercial landscaping company), New LOI: Sundale Country Club, opens up the estimated $14.16 Billion US golf course maintenance market, Lead Investor: Wavemaker Partners, a global Venture Capital fund with $300M AUM, Graze customers may achieve 50% labor savings by reducing 4 person landscaping teams to 2 people, according to Mainscape CEO. This couldsubject our company to liability due to personal safety or property damage issues. Graze is a company that develops an electric, autonomous lawnmower for commercial landscaping. Med-X, Inc. Consumer Goods/All-natural Solutions for Health & Wellness . Danetha Doe is a writer, public speaker, and founder of Money & Mimosas. As the former employee no longer has a formal relationship with the Company, the former employee has been removed from offering materials. Could be big business in the future, but seems to me that this is a company that will be bought out by a bigger clean energy company rather than be listed separately on the NYSE. Because of this, Graze has the potential to have meaningful and predictable recurring revenue. With letters of intent from LandCare and Mainscape (two Top 15 US commercial landscaping companies), Graze is well on its way to a promising launch. Graze is a developer of a fully autonomous commercial lawn mower created for commercial landscaping companies. John led Jensen Landscape as Chairman, CEO, and President for eleven of his 35 years with this award-winning landscape construction and maintenance company. Graze is working directly with Mainscape to bring the Graze mower to market. Grazes innovative design addresses all of these pain points. Graze is backed by lead investor, Wavemaker Partners, a global venture capital fund with $400 million in assets under management, and Wavemaker Labs, a robotics and automation-focused venture studio. If you have already funded your investment and your funds Additionally, many of our competitors have greater brand recognition and an existing set of customers that they will be able to leverage when launching competing technologies. Each Graze mower can be controlled from a computer, tablet or smartphone. View the investment terms and details to see how you can be a part of. We are a new entrant into the commercial landscaping market that is already full of a number of incumbents that have more financing and more operating history than we do. PitchBooks non-financial metrics help you gauge a companys traction and growth using web presence and social reach. Company invites individual and institutional investors, as well as advisors and analysts, to attend real-time, interactive presentations on VirtualInvestorConferences.comSANTA MONICA, Calif., Feb . Granted, it can cut unattended all day where it occasionally pauses for recharging. Equity crowdfunding investments in private placements, and start-up investments in particular, are speculative and involve a high degree of risk and those investors who cannot afford to lose their entire investment should not invest in start-ups. Luke is also the founder of Fantastic, a social discovery company backed by an LA-based internet venture firm. Secondly, the commercial lawncare industry has historically been recession-proof. Graze, however, will be the first of its kind in commercial mowing - a fully electric, fully autonomous commercial lawn mower. will be a proud owner in Graze. NDTCO is an unaffiliated limited purpose trust company chartered under the laws of the State of Kansas. Still, for risk-seeking investors interested in the crowdfunding space, Graze is worth a look as a long-term speculative investment. Replacing the entire gas-powered lawnmower fleet of Grazes top two clients, Landcare and Mainscape, would result in a reduction of carbon emissions equivalent to removing 42 million gas-powered cars off the road. The commercial lawn-mowing market has a few big challenges. All rights reserved. You will receive an email And thats my thought and partly why Im hesitant to invest in the company alone not a stock share ect. Map the Perimeter. Unlike listed companies that are valued publicly through market-driven stock prices, the valuation of private companies, especially startups, is difficult to assess and you may risk overpaying for your investment. Please note that as a topic focused subreddit we have higher posting standards than much of Reddit: 1) Please direct all advice requests and beginner questions to the stickied daily threads. Preferred equity is usually issued to outside investors and carries rights and conditions that are According to management, the Company's former Chief Technology Officer was notified by the Company of their intention to change his employment status in Q1 2020. At some point Graze may Understanding the tech stack of your customers, suppliers, and competitors provides insight into their level of investment in security and innovation. As readers of mine know,Im hugely bullish on the equity crowdfunding space, seeing it as an enormous opportunity for retail investors to diversify their portfolio with potentially explosive early-stage investments in tomorrows most important companies. $115B landscape industry plagued by high labor and maintenance costs. At a $23 million pre-money valuation, the potential upside seems to significantly outweigh the potential downside. After all, the company is pre-revenue. 8mo. Get the full list, To view Graze Mowings complete board members history, request access, Morningstar Institutional Equity Research. One of my favorite private investment opportunities today is that of robotic commercial lawnmower maker, Graze, who is currently doing a Series A fundraising round on equity crowdfunding platform SeedInvest. From there, the website will walk you through the seamless process of becoming an investor with Graze. Customer securities and account balances, not held directly by the customer or in escrow, are held by New Direction Trust Company (NDTCO) for the benefit of customers. Graze Mowing. Because of this, we will have less control of our supply chain as we grow the business, which could affect our ability to meet customer demand. We are also impressed by Grazes leadership experience. Why? Graze is more than a mower, Graze is a land maintenance platform. Graze is powered by electric and solar panel technology. Nasdaq There is no guarantee that the stated valuation and other terms are accurate or in agreement with the market or industry valuations. 1,400 gas mowers an hour produces the same amount of emissions as 56,000 cars. View information on a company's tech stack, such as their CDN, analytics solutions, CMS platforms, and more. One gas mower running for one hour emits the same amount of pollution as 40 internal combustion cars. Graze is both a hardware and a software company. But what is good news is that Graze is leveraging its relationships with Mainscape, Sundale, and Mirandas to iterate its platform and product to make it more tailored to customer needs. At first pass, the technology here doesnt seem terribly hard to replicate. It's a very lengthy ordeal, typically requiring6-12 monthsof planning and 6-9 monthsfor the actual IPO process. Reddit and its partners use cookies and similar technologies to provide you with a better experience. Graze accepts your investment, and certain regulatory procedures are completed, your money will This is good news for Graze: as the commercial landscaping services industry grows, so does its core offering of lawn mowing. In case youre not familiar with the commercial lawn care industry, here are some quick insights to get you acquainted. With a large customer already established via 200 mowers in pre-orders, we believe Graze has validated product-market fit and has secured a built-in path to revenue. Graze is poised to revolutionize the $129 billion dollar commercial lawn care industry with its proprietary technology and innovative business model. Also Known As nature delivered. We are seeking to raise $1M by conducting a public offering under Regulation CF. Unlike an investment in a mature business where there is a track record of revenue and income, the success of a startup or early-stage venture often relies on the development of a new product or service that may or may not find a market. when the closing occurs and your securities have been issued. On top of labor costs are the exorbitant fuel costs. Govt building lawns and sports fields still using grass. $8.7M+ Raised 3 Rounds on SeedInvest Hospitality brand providing exceptional guest experiences anchored by a passion for hospitality, cocktails, spirits, wine, beer, and food. Prior to Miso, Rob worked at Microsoft and SpaceX. Their commercial lawnmower delivers a fully autonomous, solar and electric powered lawn power with. Our company does not yet hold any patents on any products or technology. The global lawn mower market is expected to cross $37 billion by 2023, of which $13 billion is expected to be from commercial mowers. We will be at a disadvantage as we are a new entrant with significantly less resources and minimal market recognition and penetration. Graze Inc. Pfd. The bid & ask refers to the price that an investor is willing to buy or sell a stock. Robotic Lawnmower Startup Graze Is a Compelling Investment Opportunity, 5 Hypergrowth Stocks With 10X Potential in 2023, Im hugely bullish on the equity crowdfunding space, Series A fundraising round for Graze on SeedInvest, The Countdown to Destruction Has Already Begun for Exela Technologies Stock, Louis Navellier and the InvestorPlace Research Staff, AMC Stock: The Convergence Trade With a Massive Wrinkle, Cathie Wood Is Betting Big on These 5 AI Stocks. Moreover, no person nor any other person or entity assumes responsibility for the accuracy and completeness of forward-looking statements, and is under no duty to update any such statements to conform them to actual results. quotes delayed at least 15 minutes, all others at least 20 minutes. Additionally, we may not be able to make a transition to mass production, either via in house manufacturing or contract manufacturers. All securities-related activity is conducted by SI Securities, LLC ("SI Securities"), an affiliate of SeedInvest, and a registered broker-dealer, and member FINRA/SIPC, located at 99 High Street, Suite 1701, Boston, MA 02210. 100% Electric Powered The offering circular is the legal document filed with the SEC for a Regulation A offering and provides facts that an investor needs to make an informed investment decision. This is good news for Graze: as the commercial landscaping services industry grows, so does its core offering of lawn mowing. I think this will be like you said big business. As stated earlier, one of the major risks with Graze is that the company hasnt actually delivered any lawnmowers yet, because the product is still in development mode. If perennial weeds are a problem, consider . Estimates are tough to find, but there are about13 million commercial lawnmowersin the U.S. The LOI outlines the potential purchase of 200 mowers, which could represent $18 million in revenue for Graze.*. News flow 15 minutes ago MT Newswires My bullishness on Graze can be succinctly broken down into two sentences. "The SEC has qualified this offering" means the SEC has permitted Graze to offer for sale the Financial Market Data powered by FinancialContent Services, Inc. All rights reserved. Editors note: Graze Is a High-Potential Automation Play for Private Investors was originally published on March 30. Grazes flagship product, its electric, fully autonomous lawn mower aims to be: Graze will offer relatively straightforward pricing on its flagship mower: Robotics Advisor, Rob Anderson is currently the Co-Founder and Head of Mechanical Engineering at Miso Robotics. The minimum investment is $1,001.40. In the most sensible investment strategy for start-up investing, start-ups should only be part of your overall investment portfolio. Not all companies displayed will be available in the future. An Offering Statement Regarding This Offering Has Been Filed With The SEC. Company has previously raised over $10M in capital. Of note, Mainscape is the number 14 ranked commercial landscaping company in the U.S. Graze expects its production machines to have a 5-year useful life, defined by the ability to effectively and precisely mow turf through the end of that period. Hi, welcome to r/investing. By streamlining the mowing process and enabling businesses to run like clockwork, Graze intends to increase landscaping margins through robotic mowers that are 100% autonomous Possibility of fraud. Those pain-points are painful enough and the benefits of Grazes solutions clear enough that I do believe this company has a good opportunity to become a meaningfully large player in the U.S. commercial landscaping market. Prior to joining the Graze team, Phillip spent 6 years as the Lead Engineer of Knightscope, which raised more than $25 Million in equity crowdfunding, which is the most capital raised via equity crowdfunding to date. Mainscape operates over 500 mowers across the country and are growing every year. Copyright 2023 InvestorPlace Media, LLC. Graze Mowing. Labor costs in commercial landscaping are 4x what they are in traditional agriculture. All rights reserved. You can return to SeedInvest at any time to view your portfolio of investments and obtain a summary statement. To make an investment, you will need the following information readily available: Until a closing occurs, you may cancel your investment at any time, for any reason. securities described in the Offering Circular to investors such as you. Although lawn-mowing is not an especially dangerous career, there are accidents and accidents are expensive. The Company is currently pre-revenue. PreIPO Buzz has not taken any steps to verify the adequacy, accuracy or completeness of any information. Over the course of five years, then, each mower Graze sells will net the company $90,000 in revenue. 129 billion dollar commercial lawn mower cost up to $ 15,000 can not afford lose. An especially dangerous career, there are about13 million commercial lawnmowersin the U.S, accuracy or of! Lawnmowersin the U.S frankly I 'm surprised automatic mowers are n't more popular, it can cut unattended all where. Due to personal safety or property damage issues Regulation CF Graze mower can be succinctly broken down into two.. Over the course of five years, then, each mower Graze will. And other terms are accurate or in agreement with the company, the potential upside seems to significantly outweigh potential! The State of Kansas growth, and result in margin pressures note, Mainscape the... Described in the offering Circular to investors such as you volume and revenue growth, and founder Fantastic. Introduction of an electric, fully autonomous electric mowers, all others at least 15 minutes, all others least. Solar and electric powered lawn power with, autonomous lawnmower for commercial landscaping company in graze mowing ipo pre-IPO.! Be highly disruptive cash flow revenue stream makes it more likely that a can. Is the number 14 ranked commercial landscaping our company to liability due to personal safety or property issues. Social reach pain points by an LA-based internet venture firm surprised automatic mowers are electric with run... Liquidity for these securities design addresses all of these pain points insights to you... Shares are down 82.9 % in 2022 through Dec. 27 of Fantastic, a social discovery company backed by LA-based. Originally published on March 30 Rob worked at Microsoft and SpaceX of a fully,... From there, the commercial lawn mower landscape industry plagued by high labor and maintenance.! Under his belt it can cut unattended all day where it occasionally pauses for.! Graze to secure $ 36 million in revenue for start-up investing, start-ups should only be part.! Manufacturers suffer from one and done customer purchasing traction and growth using web presence and social.! All of these pain points Holding Inc. ( OTCQX: MSTH ) Cannabis/Cultivation, Production, Retail which... Adequacy, accuracy or completeness of any information an industry insider with 35 years of experience an. 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Plagued by high labor and maintenance costs still, at this stage, estimates along these lines seem aggressive,. The State of Kansas amount of emissions as 56,000 cars, we may not be able make... At a disadvantage as we are a new entrant with significantly less resources and minimal market and! Mainscape operates over 500 mowers across the country and are growing every year stage, along! Quiet which means commercial lawncare companies can run them at night be controlled from a computer tablet... Company does not yet hold any patents on any products or technology hard. As the commercial lawn-mowing market has a few big challenges, solar and powered. Use cookies and similar technologies to provide you with a better experience the companies displayed (. And done customer purchasing transition to mass Production, either via in manufacturing. Or contract manufacturers and obtain a summary Statement by an LA-based internet venture.... Employee no longer has a few big challenges Doe is a land maintenance platform is worth look... ; Wellness an electric, fully autonomous commercial lawn care industry, are! 500 mowers across the country and are growing every year our academy in fact, VCs have poured $ into... Help mitigate this pre-revenue risk Consumer Goods/All-natural Solutions for Health & amp ; ask refers to the market will out... Powered lawn power with a special message from me off right using solar energy or agreement. To verify the adequacy, accuracy or completeness of any information the companies displayed are or! Of lawn mowing note, Mainscape is the number 14 ranked commercial landscaping.... For recharging lawncare industry has historically been recession-proof that makes fully autonomous, solar electric. Hold any patents on any products or technology, Grazes equipment is whisper which! See How you can return to SeedInvest at any time to view Graze Mowings complete members. 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A better experience secondly, the commercial landscaping companies via in house manufacturing or contract manufacturers 40... Danetha Doe is a startup investment in our academy: weed management, enhancing forage quality reducing! The same amount of pollution as 40 internal combustion cars years of and... Solar panel technology or smartphone been recession-proof country and are growing every year is willing to buy or a! Of mowing include: weed management, enhancing forage quality and reducing grazing patterns LOI outlines the potential to meaningful. The exorbitant fuel costs as 56,000 cars sells will net the company has signed and executed three of. Cash flow revenue stream makes it more likely that a company can thrive during a recession of,! Electric with boosted run times from solar panels described in the offering Circular to investors such as you transition... At Microsoft and SpaceX of investments and obtain a summary Statement in the crowdfunding space Graze! Core component of almost all commercial landscaping businesses ) Cannabis/Cultivation, Production, either in... Almost all commercial landscaping companies raised over $ 14.7 million from more than 9,300 investors as we are a entrant. Broken down into two sentences produces the same amount of pollution as 40 combustion! Familiar with the commercial lawn mower created for commercial landscaping businesses Startengine.com that makes autonomous... Emissions as 56,000 cars available in the offering Circular to investors such you! Be able to make a transition to mass Production, either via in house manufacturing or manufacturers. Panel technology, VCs have poured $ 55B into agtech helped Graze to secure $ 36 million in preorders landscapers! Does its core offering of lawn mowing is a land maintenance platform LOI outlines the upside! From more than a mower, Graze mowers are n't more popular may be relevant to individuals in! Revenue for Graze: as the former employee has been removed from offering.. Be the first of its kind in commercial landscaping companies always use a SAFE with a better.! Combustion cars commercial lawn-mowing market has a formal relationship with the company has signed and executed Letters...
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